"Parents based in North London seeks an remarkable and experienced instructor to guide their youngest child on his first steps to becoming an British gentleman."
Looking at this post, you might naturally miss the term "first-steps" as just an expression.
Yet, it could be the crucial aspect of this unusual position posting, as it aims to find a tutor for a 12-month-old.
Hundreds of responses have now been received since the anonymous family posted their call for the £180,000 per year tutor, who needs to be "someone very special".
In recent few weeks, the post has attracted notice in the press, with many questioning why?
Innovative Idea
The CEO, chief executive of Tutors International, which is supporting the family in their search, explained that notwithstanding initial doubt, he found the concept "far sighted", and "innovative".
When he spoke with the family, he mentioned they recognized the unconventional nature of their demand, and how immature their son is.
Nevertheless, they clarified that they "were unwilling to delay any longer" to get a tutor, as they had waited until their firstborn was five, and by that stage "cultural bias had already taken hold".
But what does the family refer to by "cultural predisposition"?
It's "all-encompassing", he replied. "The way you eat, the way you speak".
He stated the older sibling had picked up "very nuanced, non-verbal cues" from the family, and had assumed their cultural ways. The family told him they did not want history to repeat itself with their infant.
The plan: To hire a English tutor, who must speak with RP, to influence the baby from the very start.
Osmotic Learning
"A great deal of the learning at the outset here is rather osmotic," said the expert.
It's through this natural absorption that the family are aiming the child will adopt the British traits they want to impart.
Adam noted the tutor must be somebody who attended "the right kinds of schools – comparable categories of schools as the family plan to send their son to".
"The instructor just has to be the appropriate candidate, they'll be performing things they aren't even aware they're doing, just naturally," he said.
Cost Not Relevant
The family explained to Adam the successful candidate should ideally also have understanding of or enthusiasm in horse riding, alpine skiing, artistic pursuits and musical activities so as to influence the child in a wide range of interests.
More than that though, he said the family hoped the tutor to enrol the child on a range of classes so the child would be "horseback riding and starting an tool by the time they are around three years old".
In the family's perspective, assisting their son become a "UK sophisticate" will bring about achievement and open doors.
"Taking into account the pros and cons of that, because it's undoubtedly a social class indicator," he adds.
However, in spite of all this guidance in "Britishness", could the child adopt what is termed cultural bias from the multicultural family he lives with anyway?
"Absolutely", answered the CEO. "The family know this might not succeed, but they've merely embraced the view of, 'we should try and let's go as early as we can', because the expense of it is not relevant," he stated.
Overly Optimistic
Several in the tutoring industry who have these concerns.
An education leader, CEO and founder of an educational organization, who supplies individual instructors, stated that "the journey of becoming bicultural, or in fact, forming one's identity, is something that must be grown into, not manufactured."
Peter wrote that he had emigrated from Asia to the UK at the period of seven, and had been brought up knowing and embodying both cultures. He continued to study at a prestigious UK institution.
"The concept that a single person can function as a living vessel of Britishness, a person who can in some way transfer the qualities of a English gentleman upon a 12-month-old child, seems to me naive and unrealistic," he commented.
"From my perspective, engaging a quintessentially British tutor from infancy will will not necessarily achieve the goal they desire.
"I wasn't provided with that kind of mentor, and nevertheless I have been lucky enough to experience many of the experiences they aspire for their son."
He added: "The reality is, personal identity should not be dictated from the external environment; it must be selected, and it must come from within."
Acquiring Englishness
Of course, Britishness is something Adam believes can be taught – and sold.
"In my view the fact that the world holds us in this respect is something that we should be cherishing|valuing|appreciating